Brand worlds & values

Three object families

  • GWP

    Gift with purchase Offered: drives purchase

    GWP (gift with purchase): offered, it has the power to drive the purchase of another product.

  • Retail: merchandise

    Sold Chosen and bought by the consumer

    Retail / merchandise: sold, it has what it takes to be chosen and bought by the consumer.

  • Mass-market premium

    Offered Wide distribution, mass market

    Mass-market premium: offered, for wide distribution to the general public.

Diverse objects

(non-exhaustive)

  • Bags

    Bags and leather goods, tote bags, backpacks, sports bags, overnight bags

  • Textile

    Textile, home and apparel, …

  • Accessories

    Accessories, umbrellas, key rings, eyewear, gloves, caps

  • Stationery

    Stationery, notebooks, pens

  • Decoration

    Lifestyle and decoration

  • Boxes & jewellery

    Jewellery, mirrors, jewels, boxes, pouches

  • Tech

    Tech, watches, headphones, power banks, multi-USB cables

Multi-sector clients

  • Aviation
  • Automotive
  • Cosmetics
  • Luxury
  • Retail
  • Sports & leisure

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